SÉRGIO TAVARES, Ph.D.

SÉRGIO TAVARES, Ph.D.

image

SÉRGIO TAVARES, PHD. / DESIGNER, AUTHOR, CULTURAL ANALYST. 10,000 HOURS A CONSULTANT, 6000 HOURS LEADING DESIGN TEAMS, 30M+ USERS MANAGED WITH EXPERIENCE JOURNEYS.

image
image

Sojourn

I write about the mediated life: what it is like to live, love, learn, and create in the digital age.

I’m not a futurist or a tech reviewer. My focus is the philosophy of the everyday digital.

I look at how technologies organize our lives—streaming, messaging, generative AI, social platforms— as phenomenological events.

Each essay asks a simple, but urgent question: how is technology shaping our lives, and how might we shape them back?

Seven themes for a mediated life

Authorship
Who is an author in the age of AI?
Agency and Attention
Why are we letting our brains rot?
Relationals
Mediated relations with others and with ourselves
Habitat
Belonging and displacement: homes, cities, borders and the planet
Trust
How are the systems creating trust?
Play
What technology is doing to our sense of play, our movies, games and entertainment
Future of Self
What person is technology making us become?

The Essays

The Mediation ProjectThe Mediation Project

New! Starting up with a new collaborative project.

AWARDS & RECOGNITION

Best of Business — Make Your Mark Awards frog, a part of Capgemini Invent, 2023

The Future? Bring It On! Capgemini Invent, 2022

Growth Hacker! Supporting others to grow Capgemini Invent, 2020

Innovation of the Year Award Nordic Morning Group, 2016

Finnish Centre for International Mobility 12-months scholarship for Doctoral Studies University of Jyväskylä, 2011.

ADVISORY BOARDS

Karl Landsteiner University Undisclosed innovation project 2024–Present

Lappeenranta University of Technology Work and Technology 2024–Present

Helsinki University, Work, Age and Technology Research Group 2022

Häme University of Applied Sciences | HAMK Smart Wearables Innovation Project 2025

RESOURCES FOR DESIGNERS

Design Hypothesis Canvas.pdf39.7 KB
Design Your KPIs Canvas39.5 KB
Strategic Indicator Canvas120.4 KB
Red Zone Canvas.pdf362.2 KB
image